Verizon Launches New 'Yahoo Mobile' Phone Service



Verizon has announced a new 'Yahoo Mobile' phone service that operates on its 4G LTE network.

It appears as though the company is hoping the recognizable Yahoo brand and a low cost unlimited plan will draw in new customers.

“We are constantly looking for new ways to drive product innovation and synergy that unlocks value for our consumers,” said Guru Gowrappan, CEO of Verizon Media. “With the launch of Yahoo Mobile, we are continuing to evolve our business by bringing a new, personalized Yahoo experience to the market that feeds our users’ passions, and also attracts new audiences. Combining the strengths of Verizon’s assets in wireless, technology, and media will enable us to deliver a valuable consumer offering and experiences that give people more of what they want.”





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